New Website for the Slovenian Convention Bureau was designed as the central digital platform for the Slovenian meetings industry. The project modernised the existing portal with an improved user experience, responsive design, simplified navigation, and integrated marketing tools, creating a comprehensive showcase of Slovenia’s meetings offer.
Challenge
The challenge was to redesign an outdated website by improving its structure, usability, and performance while organising large volumes of static and dynamic content into a clear and accessible user experience.
Solution & Results
Using WordPress, we developed a responsive, easy-to-manage platform enhanced with marketing automation, direct marketing tools, and advanced analytics. The website has successfully supported the Slovenian Convention Bureau for over five years, attracting 100–200 event organisers daily while providing a secure, stable, and user-friendly experience.
NEW WEBSITE FOR THE SLOVENIAN CONVENTION BUREAU
The new Slovenian Convention Bureau website was developed as a central digital showcase for Slovenia’s meetings industry, bringing information, content and communication tools together in one accessible platform. The redesign focused on creating a clear, responsive and intuitive user experience, with simplified navigation and a more structured presentation of the industry’s offer. The platform was enhanced with marketing automation, direct marketing tools and advanced analytics, supporting communication with partners and potential clients. Designed for both users and administrators, the website has become an established digital hub for the Slovenian meetings industry, attracting 100–200 event organisers each day.
